Welcome to Intro To Music Publishing: A Creative and Business Perspective For Musicians. This 2 part entry level video series is based on Bobby Borg’s popular book Business Basics For Musicians, and is for beginners who want to understand the fundamentals of music publishing, as well as for more advanced musicians who need a solid business refresher. Both parts are presented in a conversational and easy-to-follow style, and in part one, Bobby Borg (a seasoned musician, consultant, author, and educator) with Michael Eames (the owner of a successful publishing firm), break down topics into two main categories: 1) Copyright Basics and 2) Income Streams. Sub categories include everything from understanding how to divide percentage shares in a song, registering your copyrights, and fighting infringement claims, to understanding mechanical, performance, synch, print, electronic transmissions, and foreign sub publishing incomes.
In part two of the video series, the guys break down the topics covered into three main categories: 1) Publishing Deals, 2) Your Songs, and 3) Creativity, Innovation, and Promotion. Sub categories include everything from understanding what publishers do and starting your own publishing company, to understanding elements of a great song and how to pitch and promote them to professionals, to expanding your revenue streams and harnessing your creative powers.
The unique position of this course is that it is presented with the intention of “breaking down the basics so that it sticks.” To do this, the most important fundamentals are emphasized focusing on your rights in your music and lyrics, United States Copyright law, and the 1976 Copyright Right Act and all of its amendments and revisions to the most current laws.
Make no mistake: Intro To Music Publishing: A Creative and Business Perspective For Musicians is not intended to be the last word in music publishing. Rather, while providing you with a strong foundation upon which almost anyone can solve their music publishing problems, it encourages you, and offers the resources to dig deeper and learn more on your own.
See the individual tutorial descriptions for more detailed info, and watch “Intro To Music Publishing: A Creative and Business Perspective For Musicians” today!